BETADINE® breaks the Malaysia Book of Records for the “Largest Participation of Children in a Hand Washing Educational Awareness Session” with a participation of 1,774 children. The momentous and fun-filled educational event was a huge success and was officiated by Dato' Dr Chong Chee Kheong, Director of Disease Control Division, Ministry of Health Malaysia.

The event aims to gather over 2,000 children at the Concourse Floor of Atria Shopping Gallery on Saturday, 7 October 2017. It was attended by children aged 4-12 from various kindergartens, primary schools, and orphanages around the country. This event to promote hand washing habits for better hygiene protection is also timely ahead of the upcoming anticipated annual flu (influenza) peak season in tropical countries like Malaysia. Flu viruses circulate year round, with an increase in influenza incidence observed in April-July and November-January1.

"Hand washing is an excellent way to protect against the spread of viral and bacterial infections, as nearly 80% of infectious diseases are transmitted by touch," said Director Disease Control Division, Ministry of Health Malaysia, Dato' Dr Chong Chee Kheong. "It is wonderful that BETADINE® Malaysia has a goal to educate as many young children possible."

BETADINE®, which is produced by Mundipharma, is the trusted Povidone-Iodine brand worldwide to prevent and treat infections, and the team behind the BETADINE® brand in Malaysia and its co-organiser Stickman attempted to break the Malaysia Book of Records for the largest group of children in Malaysia performing the correct hand washing steps together to mark World Children’s Day.

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1 Chow, A., Ma, S., Ai, E. L, & Suok, K. C. (200^, January). Influenza-associated Deaths in Tropical Singapore. Retrieved September 28, 2017, from US National Library of Medicine: National Institutes of Health: